Most new publishers who have added Google Adsense to their websites wonder how often they can expect to be paid by Google. The answer to this question depends on two factors – how much income your website generates through the Google Adsense program and whether or not this figure meets the minimum payment threshold.

The minimum payment threshold is the balance that Adsense requires you to have in your account before they issue payment. Everyone’s payment threshold is automatically set to $100US upon creating an account, and unfortunately, this amount cannot be reduced.

If like some publishers, your bank charges a large fee to convert US dollar checks into your home currency and you would like to wait until your earnings have reached a higher amount to help offset this charge, you can always apply a self-hold to your earnings. This will allow your earnings to keep building up in your account until you have chosen to lift the hold at a later date.

Because of the way the Google Adsense program is set up, publishers are not sent their payments immediately after reaching the payment threshold of $100US. Instead, any additional earnings will continue to add up until the end of the month. Payments are then sent out monthly to qualifying publishers, just before the end of the month following the account reaching the payment threshold.

To better illustrate this, we will look at a simple example. Any accounts reaching the payment threshold during the month of May are paid at the end of the following month, in this case, June. The particular date that Google issues their payments can change slightly each month, but payment almost always falls during the final week of the month.

Now, as you have probably realized, most new publishers using the Google Adsense program will not be able to accrue the $100US needed for payment within their first month. Not to worry, however, because any earnings that do not reach the payment threshold will continue to roll over month-by-month, for as long as it takes the account balance to qualify for payment.

Though payments are sent out monthly, in the month following the account reaching the payment threshold, delivery times will vary depending on the payment method you have chosen. Some forms of payment, like Electric Funds Transfer (EFT) will arrive more quickly, while other methods, like Standard Delivery Checks will take longer to arrive.

So, as you can see, there are numerous factors which will determine how often you will be paid by Google through their Google Adsense program. By knowing a little bit more about each of these factors, you will be better able to estimate just how often you, as an Adsense Publisher, will receive your payments.

If you aren’t receiving many clicks to your Adsense ad units, despite having spent countless hours testing new sizes, colors, and placements, you might want to change your approach and try maximizing your earnings with Adsense CPM ads instead. Because Adsense CPM ads pay on a cost-per-thousand-impressions basis, the more impressions your ads receive, the more money you can potentially make – even without anyone clicking on your Adsense ads.

The key here is maximizing your total ad impressions, so doing everything you can to increase your hits is important. So, how can you increase your total hits? There are several ways to go about increasing your impressions, but one of the easiest is linking to additional or related information found on a separate page of your website. Linking to additional information will not only increase your Adsense impressions, but it will also help to keep your original page less cluttered.

Another simple way to increase impressions is to split long articles over two pages. This should not only increase your total hit count, but it will also make your pages load faster and the information seems less daunting to the reader. Be cautious when using this technique however, because too many splits in an article can have the opposite effect and actually frustrate your visitors instead.

It is important to note that it is against Adsense terms Et conditions to artificially generate ad impressions. If you are trying to increase your hits to maximize your CPM earnings, make sure that any and all additional pages that you are linking to on your site contain enough supplementary or related information to be useful to your visitors.

If you are wondering how you can get these Adsense CPM ads on your website, it’s easy. Simply insert the ad unit code on your page as usual, and Google will show a combination of CPC (cost-per-click) and CPM (cost-per-thousand-impression) ads within the ad slot. It is not currently possible to choose only CPC or CPM ads when creating an ad unit and despite some misconceptions, Google employees have verified that both image and text ads are used in CPM campaigns.

So, if you are looking for a way to increase your Adsense revenues, but you can’t seem to get any clicks no matter what you try, you should consider increasing your ad impressions as a way of maximizing your CPM earnings. By linking to additional or related information on your website and splitting up long articles across two pages, you can increase your total ad impressions and ultimately, your total Adsense earnings.

Too many people try to find the highest paying niche before starting a blog. They figure that by blogging about the highest paying keywords they can find, they will somehow strike it rich. Of course, there is always the rare chance of finding success using this method, but another method tends to be more reliable.

Instead of writing about a random topic you know little about but happened to discover at the top of a high paying keywords list, you should choose to write about a topic for which you are passionate. By writing about what you know and love, you will be better able to create interesting and informative content. After all, you already know about the topic, you simply need to organize what you know into a series of blog postings.

It is interesting and informative content that sets one blog ahead of the others. Interesting content draws in more visitors and encourages those visitors to share the content with others. The more people who share your blog’s content, the higher it will rank in major search engines like Google or Yahoo. By ranking higher in the popular search engines, more people will find your site.

The other benefit of writing about your passions is that you will be more eager to add new posts. It can be a real struggle to write about a topic you know little about and care even less for, but when you are writing about a topic you enjoy, it becomes much easier to create new content. If you plan to regularly add content to your blog, then writing about a topic that you love will definitely make the process less painful.

In the end, it’s up to you to decide on which topic you want to write about when starting up a new blog. Just be sure to avoid scanning the top paying keyword lists for ideas and instead look to your passions when making the decision. By doing so, you will be well on your way to creating a great blog.